There are many aspects to customizing your brand, here’s some few specific services we supply to make it happen:
MARKETING STRATEGY
CRM Consultancy • Customer and consumer Research (Qual and Quant) •
Customer Panel and customer satisfaction •
Proposition development •
Communications strategy •
Contact strategy development •
Financial modelling
MANAGING DATA
Information architecture •
Build and manage database operations •
Data warehousing •
Data strategy, reporting and analysis •
Set up and manage data feeds •
Address validation •
Manage data capture •
Delivering data hygiene •
Prepare management information •
Evaluation and reporting •
Profiling, segmentation and modelling •
Behavioural data and personalisation
IT DEVELOPMENT AND SUPPORT
Customised CRM systems •
Kiosk support and development •
Bespoke client interfaces •
Technical Support •
Hosting and maintenance •
Technical consultancy •
Project Management •
Data security
MARKETING COMMUNICATIONS
Creative development (on and offline) •
Copywriting (on and offline) •
Direct mail (quarterly, adhoc, local and welcome) •
eCRM (Local, National, product triggers, welcome triggers, integrated campaigns and ad-hoc communications) •
Microsites (coupon, competition, framework) •
In store collateral •
SMS Projects •
Product recall •
Design (on and offline) •
Supplier management •
Customer service; letters and correspondence •
Print management, production and fulfilment
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