How data transformed customer experience at Rome Airport

Posted By Pinar Dost ⋅ December 20, 2018

As reversals of fortunes go, few have pulled off one as impressive as Rome’s Leonardo da Vinci-Fiumicino Airport. In 2013, the international travel hub was ranked one of the world’s worst for passenger service, while in 2018, it broke the record for the highest ever quality score for the same metric – quite the comeback.… Continue reading →

Categories: Analysis, Big Data, Customer Data, Data, Deep Learning, FastStats, Insight, Loyalty, Seize the Data

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Expanding your marketing overseas and into the unknown

Posted By Pinar Dost ⋅ December 10, 2018

The world is smaller than ever, and nowhere is this more true than in business. Communication technology and remote collaboration have made international working as straightforward as being in the same room, but despite this, a huge number of UK companies aren’t taking advantage. In fact, recent research has found that three quarters of UK… Continue reading →

Categories: Big Data, CRM, Customer Data, Data, Insight, Loyalty, Seize the Data

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The data behind black box insurance

Posted By Pinar Dost ⋅ October 16, 2018

It’s fair to say that big data has transformed the automotive industry in recent times. The Internet of Things (IoT) extended to cars a while ago, beginning the evolution of the automobile from manpowered vehicle capable simply of getting us from A to B, to a connected, intelligent device powered by and able to generate… Continue reading →

Categories: Big Data, Blog, Customer Data, Data Marketing, Insight, Insurance, Seize the Data

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Customer insight analytics today and tomorrow

Posted By Pinar Dost ⋅ September 27, 2018

For every type of business, understanding as much as you can about your customers is as essential today as it’s always been. Consumer needs change over time, and with the profusion of choice available in virtually every market, it’s the businesses who grasp and pre-empt what their customers want that reap the rewards. We know… Continue reading →

Categories: Big Data, CRM, Customer Data, Data Marketing, Insight, Loyalty, Marketing, Seize the Data

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Why you might have the wrong idea about big data

Posted By Pinar Dost ⋅ September 10, 2018

Big data. You’ve certainly heard about it, but do you know the facts from the fiction? There are plenty of contradictions about what big data can and can’t do for business in terms of revealing commercial intelligence. Our infographic highlights some of the most common misconceptions. (Click on the image to find out more)

Categories: Analysis, Big Data, Blog, Customer Data, Data, Insight, Seize the Data

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